Something Extraordinary is Coming

Prepare for an exclusive reawakening in the world of haute couture. Marc Adamson—the name synonymous with unapologetic glamour, seductive craftsmanship, and timeless elegance—is poised to make a legendary return.

Exactly when the house of Marc Adamson will relaunch remains a closely guarded secret, shared only with our most discerning insiders. Stay intimately connected for priority access to this ultra-limited unveiling.

The Return of a Fashion Powerhouse

After a 16-year career on the international modeling circuit, Marc Adamson has spent the last decade quietly perfecting the resurrection of his namesake brand. His aesthetic? Opulent, provocative, and fiercely confident—the embodiment of high luxury with an edge.

This is not a return. It’s a reclamation of the throne.

Haute Couture for the Bold

Marc’s designs are more than garments—they are a statement. Crafted entirely by hand and made to order, each piece embodies a fusion of art, architecture, music, and fashion, elevating intimate apparel into the realm of collectible couture.

A Legacy Reborn

Australian-born former model Marc Adamson was first discovered on the shores of Byron Bay, later becoming a muse and face for elite agencies including Cameron’s Models Sydney, Dallys Brisbane, and Chic Management. But modeling was merely the beginning.

Marc Adamson—the award-winning designer behind some of the most revered collections in Australian fashion history—is reintroducing his iconic line of haute couture handmade underwear and swimwear for the world's most discerning clientele.

Originally launched in 2001, Marc’s creations are a celebration of serious glamour, technical precision, and sensual confidence. This relaunch sees the long-anticipated return of the Show Collections—his signature series, curated for those who demand presence and power.

Giving Back with Glamour. The Marc Adamson Cares Foundation is our commitment to using luxury as a force for good. Each year, the Foundation supports vital global causes, with 5% of all final purchases contributing to impact-driven initiatives. Because true beauty is measured by compassion.

To contribute or learn more about our philanthropic endeavors, please get in touch.

Power In The Very Best Armor.
The fierce Wear Marc Adamson.
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